For the past few weeks, I’ve been working on a microISV (Independent Software Vendor) business called FitLabs. The goal of FitLabs is to measure your fitness. I’ve always been a workout fanatic. I’ve done sports all my life from Cross-country to Track and Field, Crew, Soccer, Basketball, and now CrossFit. When I joined CrossFit, I realized real quickly how data-intensive it was. I was given a binder and every day I wrote down the workout, the times, the reps, and the weights. But after a while, I really didn’t know how to make the best use of all my journaling and data.